The tourism sector earned VND426.862 billion, a rise of 9.95% against the same period last year.
Diverse cultural activities and festivities helped lure more than 82,000 visitors in the first ten days of the Lunar New Year (Tet) alone, up 30% against the previous Tet’s figure.
Most of foreign visitors came from France, the US, Germany, the UK, Canada, Japan, the Republic of Korea and Thailand.
Particularly, cruise ship Silver Whisper from Bahamas with nearly 700 international tourists on board docked at Chan May port on February 25, signalling a brighter prospect for the provincial tourism sector this year.
Director of the provincial Department of Culture, Sports and Tourism Phan Tien Dung said 38 cruise ships with about 70,000 passengers have registered to dock at Chan May port this year, an increase of nearly 50% over last year.
Dung added that the achievement is attributed to careful preparations and attractive promotion programmes.
Besides, the Department has also organised major events to promote tourism and garner visitors to the province.
In the coming time, Thua Thien - Hue province will conduct more tourism stimulus programmes, actively take part in fairs and festivals at home and abroad, and publish travel guidebooks on local landscape, travel agents and diversify tourism products.