The southern province of Ba Ria-Vung Tau plans to welcome 13.5 million tourists including 495,000 foreigners, and earn nearly VND3.3 trillion from tourism services in 2014.
To meet this target, the province will invest in infrastructure upgrade, improve service quality, and diversify tourism products. It will develop tours of historical and cultural relics, including Con Dao (Poulo Condo) island and traditional craft villages, as attractive tourist destinations.
The locality will also increase promotions in Japan, considering it a key tourism market. It will implement a pilot project to build several venues for Japanese visitors.
Ba Ria-Vung Tau will promote cultural and tourism festivals, including the annually international kite flying festival, and inaugurate the first phase of MGM Grand Ho Tram Beach - Vietnam’s largest luxury beach resort.
Despite economic difficulty in 2013, the province received nearly 12.5 million visitors and earned VND2.9 trillion from tourism services, representing year-on-year increases of 13% and 18.7% respectively.
During the recent Lunar New Year festival, it served 365,000 holiday-makers and gained a 21% rise in revenue to VND216 billion.